Web Content/ Copywriting Team Leader


Reference: NIS000816

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Web Content/ Copywriting Team Leader – Avonmouth, Bristol

About the role

Working within our-Commerce department you will manage the optimisation and enrichment of web copy throughout all of our websites.  Using analytical tools to monitor performance of traffic to all sites and drive improved ranking and conversion, whilst ensuring high quality copywriting standards are met.

You will supervise a team of 8 online copywriters and oversee all content creation, ensuring it is written using best SEO practises.  You will also drive through the enrichment of long product descriptions to improve rank performance (FAB), giving customer confidence and aiming to increase conversion.  

Commerciality is key in the role so it is important you are able to identify industry trends, developing our fully briefed content plan, maintaining our strength of knowledge and authority on industry related topics.  

About you

To apply for this role you will have a strong copywriting background, ideally within an ecommerce business, and developed SEO skills.  You will also have experience of leading and managing a team with the ability to successfully manage a team's workload and ensuring that deadlines are consistently met.  You will also be proficient with Google Analytics, IBM Coremetrics and ahrefs and have a strong working knowledge of HTML.  

About Nisbets

You may have heard of us, you may not, but the chances are you will have eaten off of one of our plates or taken a drink from one of our glasses without ever realising. We provide a huge range of catering equipment to a wide variety of businesses and export to 100 countries. We probably provide the machine for your essential morning cappuccino along with the exquisite tableware at your favourite restaurant.

We are the UK’s market leading catering equipment supplier. Established as a small family business in 1983 to the global operation of today, growth and innovation is what sets us apart and makes us unique. Our story is one of high growth, huge challenges and an enormous opportunity ahead of us. Nisbets has been recognised on The 2018 Sunday Times' TopTrack250 which champions Britain’s growing businesses. We've ranked 48th and just one of nine businesses recognised in the South West. Having doubled our turnover in the last 5 years the scale of opportunity ahead of us is vast and we need like-minded, ambitious people, to help us deliver our UK and International growth plans.

You will be well rewarded for your hard work, not only will you be part of a growing business but we’ll make sure you have the right training and progression opportunities. Driven by collaborative working means the scope for growth and personal impact is enormous.



Fourth Way
BS11 8TB

About Nisbets

What keeps Nisbets growing? Great products, fantastic customer service, a forward-thinking approach and, above all, talented people. People who are passionate about food and our markets. Who work together to give their best to customers and colleagues alike. Most of all, people who love our brand, what we do and the way we do it.



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